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Writer's pictureSam Campbell

Understanding the World Outside: Ecosystem Mapping

Do you know everything about the outside world and how it can affect whether your organisation succeeds or not?


Ecosystem Mapping is like taking a deep dive into the world outside your organisation.


It's about looking at things like politics, economics, society, technology, laws, and the environment (we call it PESTLE) and seeing how they all connect to your organisation.


Imagine doing a PESTLE analysis for your organization. You'd figure out what's going on in each of those areas and how they're connected.


This helps you get a big picture of what's happening outside so you can plan and get ready for any changes that might come your way.


Ecosystem Mapping is part of the second pillar of our '4 Pillars For Navigating Uncertainty' approach.


It's all about understanding the world outside your organisation really well. When you get that, you can see what's coming and make sure your organisation can handle it. It's like being ready for whatever the world throws at you.



Understanding the World Outside: Ecosystem Mapping
Understanding the World Outside: Ecosystem Mapping

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